Corporates dont trust blogs
“Apparently very few executives blog themselves and when they do, it runs through the marketing or PR departments. Managers in general still worry about loss of control with blogs. Letting their employees and consumers into the conversation and allowing them their say frightens them.”
Bioteams Books Reviews
Knowledge-based SMEs and SMBs (small fish) need to read "The Networked Enterprise (TNE) - competing for the future through Virtual Enterprise Networks (VENs)" with its numerous real examples and proven techniques to find out how to use VENs to develop strategic partnerships with BIG FISH (large enterprises) to propel them to the next level of competitive success. BIG FISH must also use TNE to gain enhanced access to innovation, agility and alternative risk/reward and cost models by partnering with small fish via VENs.