Corporates dont trust blogs
“Apparently very few executives blog themselves and when they do, it runs through the marketing or PR departments. Managers in general still worry about loss of control with blogs. Letting their employees and consumers into the conversation and allowing them their say frightens them.”
Bioteams Books Reviews
Steven Poole, writing for the Guardian on Saturday March 15, reviews "Group Genius: The Creative Power of Collaboration", by Keith Sawyer and concludes that the book's big idea is that there is no such thing as the lone genius: everything turns out to be collaborative.