The Bioteaming Manifesto
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Bioteams Books Reviews
When Rational People Make Irrational Choices

Ori Brafman introduces his forthcoming book, "Sway: The Irresistible Pull of Irrational Behavior" by sharing a very sobering tale which illustrates how even the most trusted professionals (airline pilots) can depart wildly from the rational under certain pressure conditions.
Buy it now from:
Amazon.Com
Amazon.Co.UK
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