Customer design collaboration powers Lego Mindstorms upgrade
Wired report (Feb 06) in ‘Geeks in Toyland’ that Lego fully understands the power of customer co-invention by inviting leading Mindstorms enthusiasts to join the Lego R&D Team. See also “Customer collaboration: exploiting the Hawthorne Effect”.
Bioteams Books Reviews
Just because we might have selfish genes it does not mean we have to behave selfishly; nature knows when to be nice as well as nasty and nepotism occurs in the biological world too with equal destructiveness as our world. This is according to Richard Conniff author of The Ape in the Corner Office and reviewed in the UK Guardian Newspaper (27 May).